I'm going to this thing.  It's pricey but for what one gets I think it's a value.Â

Hyatt didn't re-up for the "Master's of Food and Wine" that they did for several years in Carmel.  This new event will take the place of that.  It is being put together by many of the same people and from what I have read and heard should be a step-up from the Masters.
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First Annual Pebble Beach Food and Wine Event
The Premier Luxury Epicurean Event On the West Coast

March 27 - 30, 2007

Hosted on one of the most pristine strips of coastline in the world, Pebble Beach Food & Wine celebrates 35 celebrity chefs and 200 wineries during this unforgettable four day event. We bring internationally acclaimed wineries and chefs together with California's regional superstars to create an unbelievable series of luxurious lunches, delectable dinners, wine tastings, cooking demonstrations, and one of the most remarkable rare wine auctions in the country. Join us for an unparalleled food and wine experience.

Look here.

Let me know if you sign up.  Maybe we can get together.  Be sure and tell them DavidN sent you.

I believe the header should read 2008.